This is what is so exciting about working at a startup. Forget about getting pigeon holed, everyone has to acquire new skills, do things that are out of element.
Fortunate for us, we are surrounded by wonderful advisors and wonderful friends who have shared their talents and expertise with us. In the matter of one week I’ve sat down to learn and work through our usability issues with 4 different friends who have been so generous with their time. Through their coaching, we’re learning to be effective in a wide variety of roles.
We’ve also learned from the collective wisdom of the people on the web who spend time writing about all manner of topics. This week, I learned about how to create intuitive categories on our site by conducting card sorting studies. (We are so grateful for the friends who support us by contributing to our user research studies and tests.). Applying ourselves in such a wide variety of ways can be overwhelming, but it’s also lots of fun.
If you like to organize things, join our card sorting study.